Open Source Alternative

Open-source alternatives to Google Analytics

3 self-hostable options with public code.

Matomo

Analytics

Full-featured web analytics you can own

vs Google Analytics, Adobe AnalyticsOpen sourceweb-analyticsphp

Plausible Analytics

Analytics

Light, cookie-free web analytics

vs Google AnalyticsOpen sourceweb-analyticsprivacy

Umami

Analytics

Simple, privacy-focused website analytics

vs Google Analytics, Fathom AnalyticsOpen sourceweb-analyticsprivacy